Business Writing Strategies
By: Judy Steiner-Williams
Skill Level: Approptiate for all
Duration: 1h 59m
Released: Oct 1, 2015
Description:
In this course, Kelley School of Business instructor Judy Steiner-Williams helps you determine how to write for a specific business purpose. Are you presenting information? Are you delivering good news or bad news? Are you looking for support for an idea? Or are you trying to write for a combination of purposes? This course provides the tools, techniques, and templates you need to answer these questions and write for your specific business strategy.
Topics include:
- Deciding when to begin or delay the message
- Presenting information
- Getting support for ideas
- Understanding the audience
- Communicating internally and externally
- Choosing the appropriate language and tone
- Using business writing outlines and templates
Contents:
- Introduction
- 1. Deciding the Strategy
- 2. Analyzing the Situations
- 3. Analyzing the Audience
- 4. Determining the Correct Written Channel
- 5. Strategy Specifics
- 6. Choosing the Language
- 7. Strategy Outlines
- 8. Templates for Common Writing
- Conclusion
Author:
Judy Steiner-Williams is a senior lecturer at Kelley Business School who teaches writing and business communication.
Judy Steiner-Williams is a senior lecturer in business communication at the Kelley Business School. During her 30-plus year tenure at Indiana University, Judy has taught both students and support staff. English, business, and adult education are her areas of expertise—all related to increasing effectiveness in the workplace. She also coauthored an e-text on effective business communication strategies and has conducted workshops and seminars to a variety of business groups.
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